The Milton Keynes Gallery is very popular all of a sudden. I would love to say this is for the art, but I think it has something to do with the £8,000 cheque rumoured to be hidden somewhere in the gallery. Thats right, an £8,000 cheque may or may not be hidden in the gallery, and if you find it you get to keep it.
According to Tomas Georgeson (the artist in question), the myth of the cheque is to increase visitor numbers to the gallery. In that the stunt is quite admirable, because it is without doubt increasing visitor numbers. More importantly, the increase has come from people who would not normally go to a gallery. In fact I would go as far as to say that this could form a basis for all Government processes. Put all Job Centres at the end of a long corridor of art – it would give a moment of calm hope before the soul crushing reality hit.
I’m not sure what the outcome of this stunt should be. I think in order to be successful (and to gain the trust/belief for further Georgeson escapades) there has to be a cheque. If there never was one, or if it was some sort of artistic ‘I blitzed the cheque into dust and scattered it round the gallery so you could all have some’ it would be unbearably lame.
Potentially the ultimate ending would be the public not finding it, and the artist having a big reveal and donating that amount to an arts charity.