As bloggers we have a tendency to apologise when life gets in the way. It may be as little as a “sorry for not posting recently” but it shows that shaky line between hobby and job. When you start as a baby blogger its all about you, nothing else. But if you stick with it more than likely you will start getting flattering and exiting PR opportunities sent your way.
Then in your brain this blogging malarkey turns from your little patch of grass, your space to be creative and speak your mind, into something more akin to a job. You start reading up on SEO, the best ways to attract new readers (scandalous headlines anyone?), how to make your blog PR friendly and social media growth. Well fuck it.
There is absolutely nothing wrong with treating your blog like a mini business. Some of those PR companies are amazing, and you get to do things you never would otherwise. But when you start self censoring, feeling like it is your duty to post even when you have nothing to say or your blog becomes a glorified ad roll then there is something wrong.
This is my part of the internet for hells sake. If I wanted to post nothing but pictures of fire breathing unicorns with gangster cats on their backs THAT IS TOTALLY FINE. Because here is the truth, unless your blog is 100% you and something that you enjoy then it is not going to last for very long.
My life has been hopelessly busy recently (getting back on an even keel now thankfully), and instead of looking forward to getting back to my creative little blogging hobby I was feeling guilty and horrible that I hadn’t blogged in over a week. Where is the sense in that? Would someone who baked as a hobby avoid baking because they hadn’t floured in a few days? No, they would feel regret that they missed a few days of enjoyment and then eagerness to get back to it.
But hey, this is just me. Yes I treasure the title of blogger, and I still appreciate the benefits, but I sure as hell ain’t going to feel guilty for skipping a few posts. If you are in it for the creativity and the connection with an endless web then it is beyond ok to be a bad blogger. After all, in my corner of the internet its all about rainbows, kittens and sparkles.